Privacy Policy

Last updated: December 16, 2025

1. Introduction

Flowers on 5th ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.

2. Information We Collect

Personal Information

We collect information that you provide directly to us, including:

  • Name and contact information (email address, phone number)
  • Billing and shipping addresses
  • Payment information (processed securely through Stripe)
  • Account credentials (email and password for account creation)
  • Order history and subscription preferences
  • Special requests or notes for orders

Automatically Collected Information

When you visit our website, we may automatically collect:

  • IP address and browser type
  • Device information
  • Usage data and website interaction patterns
  • Cookies and similar tracking technologies

3. How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders and subscriptions
  • Manage your account and subscription preferences
  • Communicate with you about your orders, subscriptions, and account
  • Send you marketing communications (with your consent, which you can opt out of at any time)
  • Improve our website and services
  • Detect and prevent fraud or abuse
  • Comply with legal obligations
  • Calculate delivery distances and fees

4. Information Sharing and Disclosure

Service Providers: We share your information with trusted third-party service providers who assist us in operating our website and conducting our business, including:

  • Stripe: Payment processing and subscription management
  • Firebase (Google): Authentication and database services
  • Google Maps: Delivery distance calculation (if API key is configured)
  • Vercel: Website hosting and analytics

These service providers are contractually obligated to protect your information and use it only for the purposes we specify.

Legal Requirements: We may disclose your information if required by law or in response to valid requests by public authorities.

Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information. This includes encryption of data in transit (SSL/TLS), secure authentication, and access controls. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us:

  • Remember your preferences and account information
  • Analyze website traffic and usage patterns
  • Improve website functionality

You can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our website.

7. Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information (subject to legal and contractual obligations)
  • Opt-Out: Unsubscribe from marketing communications
  • Account Management: Update your account information through your dashboard

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

8. Children's Privacy

Our services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately.

9. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When you cancel your account, we will delete or anonymize your personal information, except where we are required to retain it for legal, tax, or accounting purposes.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete personal information, and the right to opt-out of the sale of personal information. We do not sell your personal information.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the "Last updated" date. Your continued use of our services after such changes constitutes acceptance of the updated policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

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